Link My Books

This is a research-based editorial review with a published score. Our 9.2/10 rating is derived from the vendor's documentation, live product screenshots, pricing analysis and verified third-party marketplace evidence on Xero, QuickBooks and Capterra. We have not yet completed a full long-term hands-on production test — that disclosure is stated openly in the score breakdown below.

What Link My Books actually does

Link My Books is a purpose-built ecommerce bookkeeping engine. It sits between your marketplaces and your ledger and turns the messy weekly or fortnightly payouts you get from Amazon, Shopify, Etsy, TikTok Shop, Walmart, eBay, WooCommerce and Square into clean, reconciled journals in Xero or QuickBooks Online.

That sounds narrow, and it is — deliberately. Xero and QuickBooks are excellent ledgers, but neither treats ecommerce payouts natively. A single Amazon deposit can bundle hundreds of orders, refunds, FBA fees, storage fees, advertising spend, sales tax and reimbursements. Link My Books unbundles that deposit into its component parts and posts a summary journal that matches the exact figure hitting your bank account.

Inside the product

Signup — social auth (Google, Xero, QuickBooks) and no card required for the 14-day trial.

Connect sales channels — Amazon, Shopify, eBay, Etsy, Walmart, TikTok Shop and more from a single screen.

Choose your ledger — Xero or QuickBooks Online. Both integrations are officially listed on the vendor marketplaces.

Setup wizard — maps every Amazon transaction type to the right ledger account and tax code before your first payout syncs.

Settlements dashboard — one row per marketplace payout across Amazon UK, DE, FR, IT, ES and beyond.

Payout detail — sales, refunds, fees and taxes broken out before you send the reconciled journal to Xero or QuickBooks.

Payout analysis — £18k of sales, refunds and fees resolve to £6.2k profit after COGS in a single view.

Cross-channel P&L — profitability by marketplace, side-by-side, without touching a spreadsheet.

Onboarding: guided rather than DIY

Sign-up is card-free for the 14-day trial and supports Google, Xero and QuickBooks single sign-on. From there you connect sales channels and bookkeeping account (Xero or QuickBooks Online), then step through the Account & Tax Groups Wizard. The wizard is the important bit: it forces every marketplace transaction type — a UK VAT sale, a zero-rated EU sale, an FBA fee, a promotional rebate — onto a specific ledger account and tax code before any data flows into your books.

This is the difference between "software that automates bookkeeping" and "software that hides bookkeeping mistakes at scale". Getting the wizard right once means every future payout inherits the mapping.

Payout reconciliation, in practice

Once connected, Link My Books pulls each settlement, decomposes it, and presents it as a single row in the Settlements dashboard. You can drill in to see gross sales, refunds, seller fees, FBA fees, sales tax and any other line the marketplace has attached. Clicking Send to Xero (or QuickBooks) posts a summary journal and the matching bank feed line reconciles cleanly.

Because the summary posts against a clearing account per channel, if the figures don't tie back to the deposit, the mismatch shows up immediately. That is genuinely useful — most ecommerce bookkeeping errors go unnoticed because they are buried inside hundreds of order-level entries.

Beyond reconciliation: analytics and COGS

Link My Books also layers a cross-channel P&L on top of the reconciled data. You can see profit per marketplace, per country and per SKU once COGS are loaded. This is where the product starts to earn its price for sellers running across multiple channels — the same categorisation decisions that keep the books clean also power the profitability view.

For accountants and bookkeepers, unlimited additional users on every plan matter. You can add clients without paying per seat, and each client keeps their own connections and mappings.

Pricing

Pricing scales with monthly order volume and the number of connected sales channels, and is offered in GBP, USD and AUD. The public entry plan starts around £17/mo for a single channel and low volume; multi-channel sellers and higher volumes move up the tiers. Because the model is volume-based, the honest guidance is to check the current published tiers on Link My Books' pricing page rather than trusting any single snapshot number quoted here.

Where it fits — and where it doesn't

Link My Books is worth the money if you (a) sell on ecommerce marketplaces, (b) already use Xero or QuickBooks Online and (c) are currently hand-keying or force-fitting native connectors that produce messy books. It is not a replacement for your ledger, your accountant, or a full FP&A stack. And if you sell only occasionally, or run a DTC-only site with a single Stripe feed, the native tools may be enough.

Third-party evidence

At time of writing, Link My Books holds 5.0/5 on the Xero Marketplace (510+ reviews), 5.0/5 on the QuickBooks Marketplace (120+ reviews) and strong Capterra scores across 100+ verified reviewers. That level of convergence across three independent marketplaces is unusual and is why this review classifies the product as high-conviction on evidence quality even without our own firsthand test.

Verdict

For any ecommerce operator whose books are still being wrestled into shape each month, Link My Books is the clearest specialist option in the Xero/QuickBooks ecosystem. We recommend starting on the 14-day free trial, running two real payouts through it, and checking that the summary journal reconciles cleanly to the bank feed before committing to a paid tier.